Tips on how the CTV advertising industry can resolve issues of co-viewing and lack of defined currencies. The post Simplifying CTV Advertising With Currencies...
The partnership aims to integrate TV attention metrics with Lumen’s attention measurement platform. The post Lumen Research Partners With TVision To Optimize...
Explore what measures advertisers can take to reduce carbon footprint. The post Why It’s Time To Prioritize Sustainable Advertising appeared first on...