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Zepp, a professional-grade wearable and digital health management brand, today released its first reality web film for the Christmas season: “Measurements of Attraction”. Featuring Michelle and Will, two real-life potential matches on a blind date, who meet for the first time on camera and are each given a Zepp E smartwatch. With their heartbeats monitored throughout the date, the video found that the age-old notion of the heart “skipping a beat” still holds true in the modern dating world.


“Measurements of Attraction” Full video link: https://youtu.be/vPQRypD_2Js

Socially-distanced Dating: Heart Still Skips a Beat Wearing a Mask or in a Zoom Call 

Inspired by the enduring science of human connection, Zepp worked with experts to craft the Zepp Measurements of Attraction. In consultation with renowned medical expert, Dr. Sarah Jarvis, and respected psychologist and psychotherapist, Emma Kenny, the Measurements were designed to help people identify moments of genuine attraction based on telltale body reactions, that people can use as a personal checklist even while socially distanced.

Dr. Jarvis noted that you could be attracted to someone if your heart rate increases by at least 10bpm compared to your resting average. She added, “This year things may be a little different, but where your physical responses are concerned, the same principles apply. Many of the telltale physical signs are the same because your hormones are active in both a virtual and face-to-face setting. While we may not be able to physically meet someone, there is good evidence that we’re more likely to mirror someone else’s body language if we’re attracted to them, even on Zoom!”  

Zepp Measurements of Attraction: Celebrating the Healing Power of Connection

Taking a light-hearted approach to the laws of attraction, people may find the Measurements can help calm first-date nerves, by letting science distinguish between moments of genuine attraction versus the desire to couple up. The indicators include increased heart rate, changes in eye movements and voice, cheek and lip coloration, as well as the condition of our palms.

Infographics download link: https://drive.google.com/drive/folders/1jxF_cEeLRfj3KZqe8buDZfSMy4yGlX7q?usp=sharing

The Zepp Measurements of Attraction are social-distance friendly; whether it’s meeting virtually or face-to-face, the indicators of attraction may still very well work. Even when wearing a mask, you could still be able to determine mutual attraction.

The Science Behind it: The Power of Positive Human Connections and Holistic Well-being

There is a wealth of evidence highlighting how close bonds are absolutely essential for positive mental, physical and emotional wellbeing. As psychologist Emma Kenny commented, “Falling in love may make people feel that their heart skips a beat. Studies have shown that when we feel safe and secure in relationships, we also tend to benefit from lower heart pressure, and are less likely to suffer from stress or anxiety. Love gives us hope and for those who are single, or are beginning new relationships, it is likely that we will feel even more grateful and thankful towards potential and actual new partners they are meeting on and offline. Love makes everything feel better, easier and more exciting, and after the challenges of 2020, love and attraction brings light relief.”

Wearable Tech Can Be Your Health Partner and Help Improve Your Well-being

Christmas is a time of year that many of us associate with family, friends and fun. Prior to the pandemic, single people would have also been anticipating an exciting festive season where the chance of romance would be ever-present. When individuals feel loved and cherished, they are less likely to engage in destructive relationships or habits, making them more likely to live longer. Human contact, love and connection reminds us of our intrinsic meaning, and helps us feel a sense of value. Close bonds don’t just help you thrive, they actually help you survive.

In the difficult year of 2020, Zepp released two series of smartwatches, the Zepp E and Zepp Z, along with its Global Sleep Report and a personalized lullaby generator (www.zepplullaby.com). With the goal to become everyone’s health partner at every moment, Zepp’s wearable devices accompany you on the journey toward healthier heart health with the PAI™ health assessment system, SpO2 level and heart rate monitoring, and holistic health management tools. A smartwatch cannot determine your choices when starting new relationships, but what is certain is that paying attention to your heart health will put you in control of your relationship with your environment. Empowered by a Zepp smartwatch, you have the power to improve your overall mental and physical wellbeing.

For the full media kit, please use this link.

-ENDS-

About Zepp

As a professional-grade brand for the digital management of users’ well-being, Zepp leverages its leading AI algorithmic system to bring digital health solutions to people around the globe. From traditional health and exercise monitoring to analysis and early health-status warnings, Zepp is committed to helping users improve their quality of life. Zepp believes in the use of technology to better manage our wellbeing and to help everyone enjoy a more fulfilling life. Therefore, Zepp’s mission is to “continuously develop new technologies and use accurate data-analysis capabilities to help people manage their own health.” Find more, www.zepp.com

About Heart Rate Monitoring Functions in Zepp Smartwatches

Zepp’s built-in precise and continuous heart monitoring goes beyond simply measuring users’ heart rates. Pre-installed heart monitors use state-of-the-art technology to seamlessly decode the wellbeing of the human body’s most important muscle into digestible and understandable numbers. It is one of the most sensitive sensors on the market.

This data is fed into a program that analyzes recordings, displaying stress levels, sleep recommendations, and information on your performance during workouts. The automatic smart sensor and program accompany you on your daily routine.

Zepp’s innovative Personal Activity Intelligence[1] health assessment platform turns sophisticated information on a users’ heart rate and daily activity levels into a single metric, providing an easy-to-understand score to help guide users on the state of their physical condition.

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